How to use TURF analysis to optimise your product range in 3 easy steps
Deciding which product options to add, keep, or drop? This guide covers 3 simple steps from building your survey to analysing the results so you can choose a product range that maximises customer appeal.
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Do you really need volumetric conjoint?
Volumetric conjoint asks respondents how many units of each product they would buy, rather than which single product they would pick. That extra realism is not free. Here is what the method genuinely adds, where it breaks, and how to tell whether your study needs it.
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Conjoint Analysis: Deep Dive into Results
Due to popular demand, Conjointly's Conjoint Analysis webinar is back. This time we focus more on the results: what they tell you, and what to do about them.
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All the new things on Conjointly from Q2 2026
A big quarter for conjoint. New question types, smarter quotas, and many other improvements from Q2 2026.
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How do research panels compare for participants in 2026?
Conjointly surveyed 554 US respondents across eleven research panels in 2026 to compare panel experience and earnings, with year-on-year shifts since the 2025 study.
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Exploring ride-sharing usage and attitudes with conversational surveys
Which ride-sharing app dominates consumer minds in the US? What are the primary occasions that trigger a ride-sharing booking? And what frustrations remain unaddressed across the category? This article explores US ride-sharing app usage and attitudes, and shows the additional layer of insights conversational surveys can provide.
View articleConjoint Analysis 101: Translate Consumer Preferences into Actionable Insights
Due to popular demand, Conjointly's Conjoint Analysis 101 webinar is back! In this webinar, we will explore key concepts of conjoint analysis, set up a study and review its results.
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5 new question types and Quota check, built on your feedback
Five new question types and Quota check are now live in Conjointly, giving you more ways to design surveys that fit your needs.
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We went looking for survey bots. Here's what we found
Are LLMs destroying online survey data quality? We explore the threat of AI survey bots, detection using cognitive traps, and estimate actual fraud prevalence.
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How to simulate and validate your SaaS pricing before you launch
Which tiers would users choose? Which pricing page converts best? Here is how market research guides you to confident business decisions.
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Diagnosis Over Vibes: The Science of Brand Ambassadors
Selecting a brand ambassador is often a matter of guesswork rather than strategic diagnosis. This article examines how attractiveness, trustworthiness, and expertise combine to define a successful and credible partnership.
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