What sets Conjointly's implicit testing apart
Flexible configuration
Define your concepts, then drag and drop them into your preferred layout.
Secure and compliant
SOC 2 and ISO-certified enterprise-grade market research platform.
Advanced insights
Support for all major implicit testing types, along with other advanced research methods.
Universal compatibility
Deliver a seamless respondent experience across all devices and screen sizes.
How Conjointly's implicit testing works
Respondents are shown stimuli of your choice based on your specified sequence and layout, and asked to categorise them as quickly as possible. Their response times are recorded to millisecond-level accuracy.
The entire exercise can be run as a stand-alone survey, or as part of a greater research project, requiring no downloads, plugins, and ensuring a zero-friction experience for both researchers and respondents.

Craft the exact test your client wants
Most implicit testing tools lock you into a rigid template. Conjointly gives you full control over stimuli and structure, supporting any implicit association format or methodology your clients need.
Configure your concepts, drag and drop them into your preferred layout, fine-tune, and launch. Check out the technical guide to get started.

Take the data where you need it
Conjointly captures millisecond-level response times for every respondent interaction. That raw data is exportable via RData. Association scores and D-scores can be derived using Insights Explorer.
Dedicated reporting is in development, and we want to build it around what you actually need. If you have specific reporting or analysis requirements, get in touch and we can work through it together.

Complement implicit testing with additional insights
With Conjointly, you can combine implicit testing with other research methods and question types. This helps you to provide clients with a holistic understanding of consumers and the decisive knowledge advantage over their competitors.

Access a global panel, ready to scale
Implicit tests typically require hundreds of respondents from the right product category. With access to millions of verified participants worldwide, Conjointly gives agencies the sample they need fast.
Both fully-managed Predefined panels and automated Self-serve sample meet international quality standards. Conjointly holds ISO 20252:2019 certification for its sampling services.

Research experts available at every stage
From study design through to analysis and reporting, Conjointly's research team is available to support your agency at any point in the project.
