Gain moment-by-moment insights with dial testing
Dial testing is a powerful market research solution that captures continuous, second-by-second audience feedback using a dialer or slider scale as they engage with your content. This approach bypasses memory and recall biases, helping you understand your audience's in-the-moment experiences as they happen.
Whether you are testing advertisements, movies, TV shows, videos, podcasts, or any media content, Conjointly's fully customisable dial testing solution can help you understand the impact of your content at every moment and ensure it resonates with your target audience.
What sets Conjointly's dial testing apart
Tailored to your needs
Test any media and content format, with the flexibility to include your own branding.
Advanced security
Safeguard your content against unauthorised use with user-level watermarking.
Real human respondents
Get only real human responses due to safeguards against survey fraud and bots.
Universal compatibility
Ensure seamless respondent experience across all device types and screen sizes.
Gain moment-by-moment insights
A versatile, fully customisable dial testing solution
Whether your goal is to boost brand awareness, improve ad campaigns, enhance product demos, or optimise educational content, Conjointly's versatile dial testing solution can be fully customised to suit your unique needs. Our platform supports a wide range of content types, including videos, audio, and image carousels, allowing you to effectively gauge audience reactions to various materials.
Looking to go beyond basic sliders and include additional assessments in your dial test? Our experts are ready to work closely with you to craft a bespoke testing experience that aligns perfectly with your goals and helps you gain valuable insights.
Uncover the reactions of audience subgroups
With Conjointly, you can split your report by consumer segments to gain deeper insights into how reactions differ among consumer groups. For each segment, we provide the same detailed analytics as the overall results, helping you identify improvement opportunities and tailor your content to better appeal to your target segments.
Complement dial testing with additional insights
With Conjointly, you can combine dial testing with other research methods and question types into your video dial tests to uncover not only moment-by-moment feedback but also the key drivers and rationales behind their reactions.
Source the exact sample you need swiftly and reliably
With access to millions of survey participants from around the globe, Conjointly provides you with numerous sampling options to match your specific needs. Conjointly's Self-serve sample gives you full control over your respondent sourcing with over 160 preset targeting filters, or reach out to Conjointly for a tailor-made Predefined panel.
Trust expert researchers at Conjointly to deliver advanced product and pricing research
From experimental design and set up, data collection, analysis and presentation, Conjointly’s experts are here to help.
