Domain Name Likability Check

Selecting a domain name is not just about SEO and uniqueness. Your domain name is an important component of your branding. But you really only get one shot at selecting it (unless you want to spend thousands of dollars and countless hours on updating and re-building your SEO).

For only USD 289.00, you can gather structured feedback from 100 testers and determine the best domain name to use as the new home of your brand. The Domain Name Likability Check is used for:

  • Finding the best domain name for your website.
  • Comparing respondent attitude to each domain name.
  • Benchmarking domain names against good performers.
  • Receiving feedback regarding what consumers liked or disliked about your domain name.

Submit up to 5 domain names for testing and get your results prepared by Conjointly market researchers in PDF format in two days:

What you will receive from the Domain Name Likability Check

Comparison of domain names tested

Comparison of domain names tested

How does each domain name perform relative to the others?

We measure several KPIs for each domain, including:

  • Stated intent to visit
  • How easy it is to remember (as stated by respondents)
  • Whether respondents actually remember the name (recall percentage)
  • Stated relevance to respondents
  • Trustworthiness
  • How new and different it sounds

Taken together, these KPIs show how well this domain name performs relative to benchmarks.



What are the first things that come to mind when people hear about this domain name?

Likes and dislikes

Likes and dislikes

What do people like and dislike about each domain name?

Quantitative FeedbackQualitative Feedback
Intent to visitAssociations
Easy to rememberLikes and dislikes
New and different

Multiple KPIs for evaluation

Obtain quantitative and qualitative results with our pre-defined KPIs, or customise them with your own requirements.

Qualitative feedback word clouds

Qualitative feedback word clouds

Determine the underlying reasons behind your respondents' answers in multiple-choice questions to discover trends and keywords for any segment of interest.

Other Conjointly research tools


Survey Tool

Fully-functional online survey tool with various question types, logic, randomisation, and reporting for unlimited number of responses and surveys.

Range optimisation
Features and claims

Generic Conjoint

Feature and claim selection and measuring willingness to pay for features for a single product.

Range optimisation
Features and claims

MaxDiff Analysis

MaxDiff (aka Maximum Difference Scaling or Best–Worst Scaling) is a statistical technique that creates a robust ranking of different items, such as product features.

Features and claims

Claims Test

Efficiently test up to 300 product claims on customer appeal, fit with brand, and diagnostic questions of your choice.

Pricing research
Range optimisation

Brand-Specific Conjoint

Pricing, feature and claim selection in markets where product characteristics vary across brands, SKUs, or price tiers.

Range optimisation

Product Variant Selector

Identify winning product variants from up to 300 different ideas (e.g., designs, materials, bundle options) on customer appeal, fit with brand, and diagnostic questions of your choice.

Pricing research

Brand-Price Trade-Off

Test pricing of new and existing consumer goods in a competitive context using elasticity charts, revenue, and profitability projections.

Pricing research

Gabor-Granger Pricing Method

Determine price elasticity for a single product and identify revenue-maximising price level.

Pricing research

Van Westendorp Price Sensitivity Meter

The Price Sensitivity Meter helps determine psychologically acceptable range of prices for a single product and approximately estimate price elasticity.

Concept testing

A/B Test

Perform focussed comparisons between two items to determine which performs better.

Concept testing

Monadic Test

Ask respondents to evaluate product concepts and digital assets one-by-one to get a read of their preferences and perceptions with various question types.

Concept testing

Ad Test

Test the effectiveness of your advertisements using a comprehensive research method

Concept testing

Digital Asset Test

Test the effectiveness of your digital advertisements in an online environment

Concept testing

Image Test

Test the effectiveness of your images in an online environment

Concept testing

Brand Name Test

Efficiently test potential brand names to identify the best one to represent your business

Concept testing

Business Name Evaluator

Efficiently evaluate potential business names to identify the best one to represent your brand

Concept testing

Domain Name Likability Check

Efficiently test potential domain names to identify the perfect new home for your brand

Concept testing

Product Description Test

Validate your product descriptions before release

Concept testing

Product Name Test

Efficiently test potential product names to identify the best one to reflect your brand

Concept testing

Product Concept Test

Determine the best concepts through focussed testing

Concept testing

Video Test

Test the effectiveness of your videos in an online environment

Concept testing

Idea Screener

Perform preliminary screening to find your best product ideas.

Concept testing

Package Test

Discover the best packaging for your products

Range optimisation
Features and claims

TURF Analysis Simulator

Conduct automated TURF analysis on results of any Conjointly experiment (or an outside dataset) using this user-friendly TURF analysis tool.


DIY Experimental Design

Allowing advanced choice modellers to upload their own experimental designs and perform data collection on Conjointly.

Features and claims
Feature and Pricing Suite for SaaS

Kano Model

Ensure product-market fit and maximise your user acquisition and expansion, by differentiating software features according to your users' needs.