How do I perform segmentation in the Excel simulator?
You can create segments in the Excel simulator by adjusting the Weight of each respondent within the Individual Preferences tab.
By default, the weight for each respondent is 1, meaning that all respondents are included in all simulations. To create a new segment, the weight for each respondent will need to be set to 1 to include them within the segment, or 0 to exclude them.
This question from our users was answered on 25 September 2020. If there is anything else you'd like to know, please do not hesitate to contact us.