The team at Conjointly brought a touch of Australia to IIeX2019 Europe.
IIeX Europe is a must-attend event for innovative insights professionals.
We gave away toy Koalas at our stall and held a raffle to win 1 of 5 Useless Boxes.
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The team at Conjointly brought a touch of Australia to IIeX2019 Europe.
IIeX Europe is a must-attend event for innovative insights professionals.
We gave away toy Koalas at our stall and held a raffle to win 1 of 5 Useless Boxes.

A side-by-side look at what conjoint analysis and MaxDiff actually tell you, when to reach for one over the other, and pointers on combining both to get the most out of your research.
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Deciding which product options to add, keep, or drop? This guide covers 3 simple steps from building your survey to analysing the results so you can choose a product range that maximises customer appeal.
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Volumetric conjoint asks respondents how many units of each product they would buy, rather than which single product they would pick. That extra realism is not free. Here is what the method genuinely adds, where it breaks, and how to tell whether your study needs it.
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