Conjoint 102: an in-depth look into conjoint analysis

πŸ˜±πŸ€— All you wanted to know about perfecting your conjoint analysis, but were too afraid to ask...

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πŸ‘©β€πŸ« The long-awaited sequel to Conjoint 101 has finally been released.

πŸ‘¨β€πŸ‘©β€πŸ‘§β€πŸ‘¦ Conjoint 102 covers important features that can be used to optimize your research design, as well as to better ways to interpret your results.

πŸ“‘ This webinar will cover topics ranging from general rules for conjoint analysis, stages of the innovation process, ideal survey flow, and an extensive look into the various results.

πŸ’Ό To demonstrate these elements a study design relating to streaming services and the potential impact of advertisement will be shown and the results will be discussed in-depth.

πŸ†• Of course, there will also be ample opportunity to ask your more detailed questions when it comes to conjoint analysis.

  • When:
  • Length: Up to 1 hour
  • No preparation is required, but we will appreciate your participation.
  • Who can join: We invite all working professionals with an interest in the topic.

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Stijn Mentzel

Stijn Mentzel

Lecturer Quantitative Market Research