Conjoint Analysis 101: with example for New Product Development

πŸ˜±πŸ€— All you wanted to know about conjoint analysis New Product Development, but were too afraid to ask...

Register for the webinar

πŸ‘©β€πŸ« Missed out last time? Due to popular demand, our Conjoint Analysis 101 webinar is back!

πŸ‘¨β€πŸ‘©β€πŸ‘§β€πŸ‘¦ Conjoint analysis is a popular method of product and pricing research that uncovers consumers’ preferences and uses that information to help select product features, assess sensitivity to price, forecast market shares, and predict adoption of new products or services.

πŸ“‘ In this webinar, we will explore key concepts of conjoint analysis, set up a study and review its results.

πŸ†• The webinar is ideal for those who are new to conjoint analysis and want to learn more and perhaps even try it out themselves. It will be one hour well spent because:

  • When:
  • Length: Up to 1 hour
  • No preparation is required, but we will appreciate your participation.
  • Who can join: We invite all working professionals with an interest in the topic.

Register for the webinar

Presenters

Stijn Mentzel

Stijn Mentzel

Lecturer Quantitative Market Research