Conversations, Not Checkboxes: A Smarter Way to Run Surveys
Discover how conversational surveys unlock rich, detailed responses and give you the depth you need without endless follow-up interviews.
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Survey scripting best practices in market research
This presentation covers survey scripting best practices, exploring both general principles and recommended approaches for specific question types in market research.
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AI use cases and ROI in Conjointly
Explore Conjointly's AI applications in market research, from adaptive conversational surveys to automated analysis, and AI-assisted, browser-based R analytics.
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How implicit testing uses millisecond reaction times to measure brand associations
Discover what implicit testing is, how it uses reaction time to measure the strength of consumer associations, and its key applications in market research.
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Comparing different approaches to claims' diagnostics
You can perform diagnostic assessment on claims either through an individual claim approach or a combined concept approach, but which approach is more suitable?
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Conversational surveys explained in six minutes
Discover what conversational surveys are, how they work, and how to set them up effectively.
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New safeguards against bots and "professional" respondents
Conjointly added two new quality checks i.e. extra hard exclusion rules and detection of anomalous network activities to protect your research from fraudulent respondents.
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How do different research panels compare for participants?
Conjointly surveyed US respondents to compare their experiences across various research panels, revealing their perspectives on panel experience and earnings potential.
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Conversational versus open-ended questions surveys
Conjointly compared conversational surveys and typical open-ended questions to demonstrate when each approach works best and how to implement them effectively, using fast food consumption as the research topic.
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Comparing four methods of conjoint for pricing research
Discover the key differences between four conjoint-based pricing research methods, namely Generic Conjoint, Brand-Specific Conjoint, Brand-Price Trade Off, and Brand-Price Trade-Off with Linear Coefficients.
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Categorising meal replacement product features with the Kano Model
Conjointly surveyed 308 US consumers to understand which meal replacement product features excite them, which they perceive as must-haves, and which leave them indifferent.
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